Using travel agency software, tips to increase the sales performance.

With summer is on, people are planning for travel & vacations. Travel agencies are also pushing the operations to meet the demands. As the competition is high, its important to connect to right clients, either using a great travel agency software, supported by a good CRM team. Following are a few tips to increase the sales.

As most of sales are through online travel agency software, use a travel software which connects to social media. Most of the clients read the reviews before they make the purchase.

Travel Agency Software

Find the real interests of your potential customers and highlight them. Encourage them to send and update the reviews / comments on your travel website, which is anyways accessed by several potential clients.

Going to places is always trending in the social media. Travellers when dissatisfied or angry at a restaurant, hotel, or a flight immediately inform the world through social media. Sometimes they appreciate good service. Interact with them, win their trust, and transform them to your loyal customers. Create a separate travel blog to accommodate the end user contents.

With pictures, videos, questions or statuses you can get followers and likes. Social media will tell you where to improve. Social media is big tool to boost sale. A buzzing travel portal will always convert more sales.

Offers are an all-time favourite for customers. Declare discounts and freebies frequently. Sell hotel booking, flight booking and activities together. Travel packages attract even reluctant customers. Publish everything using the CMS of your travel portal software and share it to clients.

Use SMS sending software to sell ‘last-minute’ flight tickets at great discounts, when there are unexpected cancellations in flights or when tickets are not sold out enough. Who will not desire to get highly discounted last-minute deals to their dream destinations on their mobiles. You can also use your mobile app for this. You can keep your customers updated on new destinations etc.

Your travel software must remind them about travel insurance, special baggage regulations or about the delay of their flight. Users will always appreciate taking care of these small things.

You can concentrate on a certain demographic area, a type of travel, a destination and make a travel niche. Your travel software will play a significant role in keeping in contact with these special people even when they are on the move.

Regarding Author:

Author is a travel technology expert and has been involved in several travel portal development projects. 

How the new chat feature of Booking.com is going to favor travel technology business?

On 4 May 2016, Booking.com announced its new chat feature which allows the customers to text their accommodation soon after placing the hotel reservations. Though this advent is an old school feature, it allows any sort of conversations with the property owners. This is adding value to the business of travel technology companies.

Hotel Reservation System

All of us are accustomed to social media channels and several other chat applications to keep in touch with pals or family. This new feature allows the user to send a text within short span of time. Also, it avoids the time wasted by waiting for the response they expect through social media channels like Facebook, LinkedIn or Twitter.

The chat interface will let you request for a early check-in, even on the way to your hotel. Language barrier is also eliminated through this add-on feature of the app. Pre-translated templates will allow to answer the most common queries raised by the users. This would be really grateful for non-English speaking people from various parts of the globe.

David Vismans, Chief Product Officer at Booking.com commented on the immediate response gained through this recent development, “We know that 75 (percent) of our customers prefer self-service options to take care of simple requests. With the new Booking Messages interface, customers can literally customize and manage their trips in the palm of their hand. This technology takes away the worry of a busy front desk, different time zones, or friction of communication between people speaking different languages.”

Online Travel Agency

The latest feature was released last week. So the company is expecting a positive response which leads to the enhancement of customer service offered by Booking.com. Booking.com gained the highest ranking among the travel apps, under the study conducted by ARC. By this new feature, it is emphasizing that this application deserves to be on the highest ranking position.