Benefits of Online Hotel Booking System with Hotel APIs (Suppliers)

Online hotel booking system software saw a consistent growth in the last few years, more because of increased usage of internet and huge growth of smartphones and mobile devices. This has created an opportunity for travel management companies to develop and deploy online hotel booking system for end users and B2B agents. The whole process of calling the hotels directly and doing the bookings manually has changed to opening a hotel portal, searching for the best deals and booking it directly to get an instant confirmation. Hotels /motels and resorts are also benefited as they don’t have a-lot of unused inventory to sell at throw away prices.

Hotel Booking System

The Hotel Booking Engine or the online reservation software for hotels is a highly profitable solution for travel agents. Please note that B2C is far more profitable than B2B. Hotel Booking engines provided by prominent travel technology companies like PROVAB TECHNOSOFT provide you many benefits.

The Hotel Reservation Software assists you manage your business effectively. This frontdesk also makes your office staff more efficient. With complete reporting, entire control of walk-ins and telephone sales though the online box office, you can sell hotel rooms online, on Facebook, Twitter and over-the-counter avoiding overbooking.

A good travel software company like PROVAB can include conference/delegate registrations and event ticketing within the online modules. You should opt for a perfect hotel management system and online booking software.

PROVAB TECHNOSOFT offers travel agencies worldwide hotel reservations systems which are openly definable and customizable to cater to their specific business needs. Our capability to add languages to hotel booking engines help the travel agencies to sell hotel rooms across the globe. We can even make bed and breakfast software for you. Customers who visit your travel booking site can click to translate into Dutch, Chinese, Portuguese, Russian and Japanese in addition to the eight languages we presently support. Your customers will receive booking confirmation emails in the language that they chose upon booking. But booking confirmations, cancellations and modifications will be notified to you in the default language.

Being ahead is the game in travel and hospitality industry. Joining hands with a leading travel portal development company to maintain the lead in travel domain, is the key.

Travel portals and mobile apps are for customer retention and to be used by regular customers. Even beyond the experience, online travel portals and mobile apps are great for keeping brand recognition high. Recent surveys shows that travel agencies using the online travel booking system & mobiles apps are actually selling better than the other stores, which did not use apps. In the modern business scenario, travel agencies must enter in a long-term partnership with travel portal development companies, to stay ahead of the competition. There are a few clear and sustainable advantages –

To create customer loyalty by getting smart, innovated online travel portals and mobile apps that bring forth value for the customer.

To facilitate research and purchase of your travel products online

Some reasons for developing a travel portal and mobile app, are the following

• Travelers get high on top travel portals and mobile apps
• Creating online travel portal mobile shopping app is relatively easy with a good travel portal development company
• Many of the retailers already have a mobile app, which are creating a better brand recall
• Along with developing mobile app, you should also get a professional HTML5 development company to optimize your travel website for mobile.

Travel Portal Development

While the penetration of mobile devices, is rising in an incredible manner, a mobile retail application is literally indispensable to your travel company. Mobile travel commerce has come to stay and will grow to gigantic proportions in the coming years. Travel & hospitality companies cannot afford not having a mobile-optimized website and a mobile app of their own.

A professional travel portal development company can help the retailer to gain today’s mobile buyer interest, loyalty and shopping power. Today’s consumers who are infused with the mobile mindset want to access on their mobile devices the shopping list they created online, order products, or see peer reviews. In short, the consumer behavior is fast changing and the retailer has to keep pace with them. With the assistance an expert travel portal developer, you can provide your customer a more personal and fun shopping experience right in his/her phone.

Regarding Author:

Author is a travel technology expert and has been involved in several travel portal development projects. 

What are the benefits of OTA travel technology solutions over direct booking system?

The key to successful usage of the direct booking strategy increases site’s customization to ensure that visitors have access to direct booking rewards when it means the most. When a website visitor comes directly from an Online Travel Agency (OTA), hotels have the opportunity to give a unique and special experience which makes them place the booking.

Online Travel Agency

There is no doubt that the reservation giants consolidate and display travel information related to pricing. The main problem for hoteliers is that these sites have a primary purpose of booking rooms than to please the travelers. OTA is the ideal choice to book quickly, but many forget the hidden benefits of booking directly with hotels.

If customers choose to search directly on the hotel website and book ahead, they will be looking for a personalized experience. Independent hotels can provide great flexibility regarding the choice of rooms available, re-booking and price negotiations. The hotel's agent knows the system inside and outside to provide the best recommendations for restaurants and local attractions and accommodation for guests. The marketing benefits of direct booking is not a new concept to travelers, but many hotels continue building on their own websites.

The key is to capture the attention of visitors quickly when they visit websites, by marketing the benefits of direct booking on the site, which are best for them. By understanding the interest of the visitors from their first visit to the site, many agents have been able to engage visitors to build the value of booking directly with third parties.

Direct Booking Website

Meanwhile, at least one travel agency prices jumped on OTA, the possibility of using the value to promote and decry OTA’s use of customers. Travel agencies are using data of the customers to provide customized services. OTAs that act as marketing organizations are not sustainable for long term. The brand message will be lost when consumers realize that there is no real advantage to use their products. If metasearch provides a superior products and best prices and operations are intuitive and smooth the sites through the party.

From a customer perspective, by an OTA reservation makes no difference, because they see the same speed in the hotel room, as they do in OTA. However, there are several additional benefits directly to consumers to get the booking, but consumers won't get these advantages, unless the hotel knows about the reservation.

Driving Traffic: OTA vs Direct Hotel Booking

One of the benefits of OTA which is little-known is that it really drives traffic to the hotel reservation website. According to a study by Google, 52% of travelers visit the hotel’s website and view the available room or space before they place the booking. Towards the end, using OTA for the first time or to quickly fill vacant rooms is worth the cost of the commission. However, the purpose is to display the required information to the website visitor and place the booking. It helps in balancing satisfaction and expectation level of the customer. In that case OTA acts fast than a direct booking website.